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Course Unit Description
This course provides an introduction to the fundamental concepts and principles of travel and tours operations management. Students will explore the various components involved in managing travel and tour operations, including transportation, accommodation, tour planning, customer service, and sustainable practices. Emphasis will be placed on developing the knowledge and skills necessary for effective management in the travel and tourism industry.
Learning Outcomes:
- Explain the fundamental concepts and principles of travel and tours operations managemen.
Analyze the key components and stakeholders involved in travel and tours operations.
Apply effective management strategies and practices in the travel and tourism industry.
Evaluate emerging trends and challenges in travel and tours operations and propose potential solutions.
Assessment
To achieve a ‘pass’ for this unit, learners must provide evidence to demonstrate that they have fulfilled all the learning outcomes and meet the standards specified by all assessment criteria.
| Learning Outcomes to be met | Assessment Criteria to be covered | Assessment type | |
| All 1 to 4 | All ACs under LO 1 to 4 | Exams Term Paper |
Assessment Methods
Assessment methods will include a combination of the following:
• Written examinations
• Group projects
• Case studies and scenario analysis
• Practical demonstrations of in-flight procedures
• Reflective journals
• Presentations
• Peer evaluations
Resources:
• Textbooks and academic readings
• Online learning platforms
• Guest lectures from industry professionals
• Simulated in-flight scenarios and emergency drills
• Role-play exercises
• Videos and multimedia content showcasing passenger interactions and in-flight service techniques.
Indicative Reading List
- “Tourism: Principles, Practices, Philosophies” by Charles R. Goeldner and J.R. Brent Ritchie
- “Managing Sustainable Tourism: A Legacy for the Future” by David L. Edgell Sr., James R. Barker, and Alan A. Graefe
- “Tourism Management: Analysis, Behaviour and Strategy” by Christopher Holloway and Neil Taylor
- “Operations Management in the Travel Industry” by Peter Robinson
- “Marketing for Tourism” by Philip Kotler, John T. Bowen, and James Makens
- “Hospitality Financial Management” by Robert E. Chatfield and Michael C. Dalbor
- “Global Tourism” by William F. Theobald
- “Human Resource Management in the Hospitality and Tourism Industry” by Dennis Nickson and David Bowie
